News & Media

Media Coverage for January 2017

Total Press Hits Generated: 22

  • Online: 12
  • Broadcast (TV/Radio): 2
  • Print (Newspapers & Magazines): 8

Total Circulation Reached: 9,313,416

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Media Coverage for 2016

Total Press Hits Generated: 151

  • Online: 70
  • Broadcast (TV & Radio): 42
  • Print (Newspapers & Magazines): 39

Total Circulation Reached: 82,767,524

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Position Filled–Plant Based Foods Association is hiring!

Program Coordinator

Do you have a passion for healthy and sustainable eating? Love working for a start-up organization? The Plant Based Foods Association needs your talent to help us grow our young trade group. Launched in March 2016 (covered by The New York Times), we already have 65 company members including many of the nation’s leading brands. Our mission is to ensure a fair and competitive marketplace for businesses selling plant-based foods intended to replace animal products. (Check out our website.)

We are seeking a talented self-starter who can build on our early momentum and support our growing community of passionate business leaders. You can help us by:

  • Supporting our important programs in retailer outreach and policy change
  • Maintaining our database of members, donors, and other supporters (experience with the software MemberClicks a huge plus)
  • Researching and contacting reporters, bloggers and other influencers to spread our message (experience with Meltwater also a plus)
  • Assisting with donor development and other fundraising tasks
  • Posting to our social media to support our members and share our successes
  • Assisting our Executive Director Michele Simon with fun and creative tasks

Position is half-time employee to start. Must reside in San Francisco Bay Area and be able to work remotely. Starting salary: $22,000 for 20 hours per week. Women and applicants from underrepresented populations strongly encouraged to apply.

Ready to help us @GrowPlantBased? To apply, please send resume and brief cover letter to Noelle Callahan at Noelle@plantbasedfoods.org. Open until filled.

We have a matching challenge for our year-end campaign!

fundraiser

Are you ready for some exciting news? PBFA has been offered a generous matching challenge grant of $25,000. So, we have until December 31 to raise $25,000, which will turn into $50,000 for our groundbreaking work. Since launching in March, PBFA has already accomplished so much:

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Success for the Plant Based Foods Association at Expo East and on Capitol Hill

Over the past week, PBFA rocked the Natural Products Expo in Baltimore, and then met with members of Congress to educate policymakers about our growing industry.

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Plant Based Foods Industry Contributes $13.7 Billion Annually to U.S. Economy

BALTIMORE, MARYLAND (PRWEB) SEPTEMBER 20, 2016: The Plant Based Foods Association, a new trade association representing 52 of the nation’s leading plant-based food companies, today published an economic analysis of the industry’s contribution to the nation’s jobs, sales output, and tax base. The report estimates that the $4.9 billion plant-based food industry creates more than 60,000 jobs that pay a total of $3.6 billion in income each year. The data was released at the Natural Products Expo East in Baltimore, a trade show with more than 25,000 attendees.

According to report author Jon Haveman of Marin Economic Consulting, incomes in the plant-based foods sector average $59,400, which is about $13,000 higher than the average U.S. income. “The plant based foods industry is a fast growing industry creating good, high-paying jobs,” said Haveman.

The report also estimates that at the current rate of growth, the plant-based food industry will add more than 2,000 jobs to the economy each year.

According to the report, economic activity in the plant-based foods industry leads to sales of $13.7 billion a year throughout the U.S. economy. In addition, the analysis estimates that plant-based food companies pay $1.1 billion in federal and state taxes each year, which represents 20% of the industry’s revenues. The report predicts that at current growth rates, the plant-based food sector will generate $13.3 billion in tax revenues over the next 10 years.

“This new data, combined with recent environmental research showing that meat substitutes produce 10 times fewer greenhouse gas emissions than similar beef products, points to why public policies should support the growing plant-based foods industry,” said Michele Simon, executive director of the Plant Based Foods Association. “Plant-based foods are not only great for the nation’s economic health, they’re better for your own health and have a lighter environmental footprint,” she added.

Read the entire report here.

Methods
The $4.9 billion revenue figure was used to generate all the economic estimates in this report, using the 2016 IMPLAN model, an industry standard economic modelling system for estimating the economic impact of a given industry sector. The plant-based foods industry falls into the category of “other food manufacturing” in the IMPLAN model, so all data is representative of that larger category.

The Plant Based Foods Industry Contribution to the U.S. Economy

 

Read our press release below and at PR Web.

Plant Based Foods Industry Contributes $13.7 Billion Annually to U.S. Economy

New analysis from the Plant Based Foods Association shows plant-based food sector added 60,000+ jobs that pay $13,000 higher annual salaries than average U.S. income. The growing industry also pays $1.1 billion in federal and state taxes each year.

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Investing in Policy Change to Fix Food

While food startups make headlines, our democracy also needs significant venture capital funding.

Read the latest op-ed by Michele Simon and Elizabeth Kucinich at New Hope.

Volunteer Opportunity: Social Media Guru

If you love plant-based foods and are skilled and passionate about social media the Plant Based Foods Association wants you! Join our team as a volunteer social media coordinator for a few hours a week to research and share news and articles about delicious and innovative plant-based foods, while promoting our members and their activities.

Responsibilities

  • Research news, articles, and reports about plant-based foods
  • Share news as it happens on all social media platforms
  • Promote our members through social media
  • Expand our reach on various social media platforms and engage our followers

Qualifications

  • Solid understanding of various social media platforms (Facebook, Twitter, Instagram, YouTube)
  • Dependable and consistently available 5-10 hours per week during business hours
  • Confident working independently and taking direction as necessary
  • Passion for promoting plant-based food companies

To apply

Email Noelle Callahan at Noelle@PlantBasedFoods.org

Please include why you are interested in helping us with our mission, your qualifications, and availability.