by PBFA | Jul 9, 2020 | Media Coverage, PBFA News, Press Releases |
Our work has made headlines! PBFA and Kroger, the largest grocery retailer in America, found that plant-based meat sales increased by 23% when those items were sold in the meat department. This ground-breaking study, which placed all plant-based meat in a...
by PBFA | Jul 9, 2020 | Media Coverage, PBFA News, Press Releases |
Plant Based Foods Association Reports Results of First Control Store Test with Kroger San Francisco, CA — The Plant Based Foods Association (PBFA), the trade association representing 170 plant-based food companies, and Kroger, the...
by PBFA | Jun 3, 2020 | Media Coverage, PBFA News, Retail Sales Data |
PBFA recently released new data in collaboration with SPINS®, the leading provider of wellness-focused data and market analytics. The data illustrates that U.S. retail sales of plant-based foods have considerably outpaced total food sales during the pandemic,...
by PBFA | Jan 9, 2020 | Media Coverage |
PBFA recently released the first-of-its kind standard for the labeling of plant-based meat alternatives. The goal of the voluntary standard is to promote consistency in labeling across the plant-based meat category, which grew by over 10% last year in grocery stores...
by PBFA | Oct 29, 2019 | Media Coverage |
Team PBFA is working hard for our members to advance the plant-based foods industry. We wanted to share a few recent media hits that recognize our impact! 4 Tactics That Helped PBFA Deliver Wins – Associations Now Association’s Now recently published “4 Tactics...
by PBFA | Sep 16, 2019 | Media Coverage |
We recently announced a partnership with Kroger, the number one grocery retailer in the United States, to launch an innovative plant-based meat test in 60 stores across the country. The test stores will create a plant-based meat set within the conventional meat...
