Press Releases
New Lawsuit Challenges Unconstitutional Oklahoma Plant-Based Foods Labeling Law Supported by the Meat Lobby
Upton’s Naturals and the Plant Based Foods Association team with Institute for Justice to fight against compelled disclaimer as a violation of the First Amendment...
Georgia Adopts Common Sense Amendments to Meat Labeling Law
Plant Based Foods Association provides language to avoid legal challenge Washington, D.C. – The Plant Based Foods Association (PBFA), the trade association representing...
PBFA + Kroger Meat Test in the News
Our work has made headlines! PBFA and Kroger, the largest grocery retailer in America, found that plant-based meat sales increased by 23% when those items were sold in...
Plant-Based Meat Sales Increase an Average of 23% When Sold in the Meat Department
Plant Based Foods Association Reports Results of First Control Store Test with Kroger San Francisco, CA — The Plant Based Foods...
New Data Shows Plant-Based Food Outpacing Total Food Sales During COVID-19
San Francisco, May 26, 2020 – New data released today by the Plant Based Foods Association (PBFA) and SPINS®, the leading provider of wellness-focused data and market...
Plant Based Foods Association Threatens Legal Action to Challenge Oklahoma Meat Labeling Law
The Plant Based Foods Association strongly opposes HB 3806, signed into law on Tuesday by Oklahoma Governor Kevin Stitt. Irrefutably unnecessary and unconstitutional,...
Join PBFA
The Plant Based Foods Association consists of members and supporters with the shared goal of ensuring the plant-based foods industry can succeed and thrive.
PBFA Full Member Support Call
PBFA’s Oklahoma Lawsuit Garners Widespread Media Interest
Recently PBFA and Upton's Naturals teamed up with the Institute for Justice to file a federal lawsuit challenging a new Oklahoma food...