PLANT-BASED IS BETTER FOR THE ENVIRONMENT
10x less greenhouse gas emissions
Producing plant-based meat alternatives generates 10x fewer greenhouse gas emissions than producing similar beef-based products, according to a study by the Federation of American Societies for Experimental Biology.
Encourage responsible use of land, water, fuel, and fertilizer
Producing 1kg of kidney bean protein requires 18x less land, 10x less water, 9x less fuel, 12x less fertilizer, and 10x less pesticides than producing 1kg of beef protein, according to a study by Sabaté, Sranacharoenpong, Harwatt et al.
Lower your relative personal greenhouse gas emission footprint
Plant-based eaters contribute approximately half as much dietary greenhouse gases as meat-eaters, according to a study by Scarborough et al.
Consume protein efficiently
It takes 10g of vegetable protein to create every 1g of animal protein, according to a study by Reijnders et al.
Meet US greenhouse gas reduction targets by 2020
If beans replaced beef in the US diet, the US could meet up to 75% of its 2020 greenhouse gas reduction target, according to a study by Helen Harwatt et al.
Free up land 1.6x the size of California
Substituting beans for beef in the US diet would free up 42% of US cropland (or 400 million square acres, or 1.6 times the size of California), according to a study by Helen Harwatt et al.